Real insights from the startup collaboration space.
1
Most units are still early stage of their journey
49% of corporate innovation units are still in the “Starter” phase with startup partnering, running fewer than 5 PoCs per year without formal processes, budgets, or dedicated teams.
2
Tools enable teams to scale their activities
As units scale past 5-10 projects, general tools break down. Dedicated venture clienting platforms are critical to managing sourcing, stakeholder engagement, and tracking.
3
Business Unit engagement is a game-changer
The most mature VCL units don’t just involve BUs , they empower them. When business units lead challenge definition and own outcomes, adoption and impact increase significantly.
4
Impact Tracking differentiate leaders
Mature units systematically measure outcomes like Time to PoC, adoption rate, and cost savings , using this data to secure leadership support and to strengthen and expand their mandate.
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